GALA is hosting an insightful webinar titled “Navigating the Brave New World of Branding in the Age of AI” on Thursday, 4 December 2025, 08:00–09:00 AM (PST).
🔗 https://www.gala-global.org/events/navigating-branding-in-the-age-of-ai
The session will focus on how branding is evolving in an AI-driven world — where engagement happens through conversational interfaces, voice assistants, and multimodal AI rather than just traditional channels. Participants will learn how to design a future-ready brand persona that stays consistent, human-centred, and trustworthy across AI-powered interactions.
Brand strategist Susan Westwater will share practical guidance on redefining voice, tone, and identity for AI-native communication — offering a structured approach to protecting and elevating brand authenticity in this rapidly transforming landscape.
As a partner association, CITLoB encourages members to participate and benefit from this forward-looking session.
🔗 Register / Learn more: https://www.gala-global.org/events/navigating-branding-in-the-age-of-ai
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